The Good Design Award, which was founded in 1957 in Japan, is regarded as one of the world’s top design awards in line with the Red Dot Design Award, iF Product Design Award, and the IDEA Design Award. Winners from the design competition use the G Mark that represents the exceptional quality of the design, usability, and uniqueness of the products.

The awarded <WINGUARDSport2> is a premium ultra-high performance alpine/studless Passenger Car Radial (PCR) tire that provides the optimal driving experience in the snow with a winter reindeer and ski plate as its motif. It has been evaluated as a premium winter tire for its excellent grip and stable performance in the snow with its unique 3D winter kerf and zigzag groove.

“The award proves NEXEN TIRE’s efforts to evolve to a company that can offer next-generation products by strengthening global competitiveness and quality improvement,” said Vice President of NEXEN TIRE’s R&D center. “We will continue to explore ways to update unrivaled designs and technology to keep up with the fast-growing market and expand our product supplies to premium car makers.”