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as original equipment for the new BMW iX3.

The N’Fera Sport tire provides excellent dry, wet and handling performance thanks to several important design features, such as a wider longitudinal groove for improved drainage performance in wet conditions and a block design for excellent dry and wet handing performance at high speed. 

The tire also incorporates the latest tread compound to enhance grip and braking performance, while the sidewall reinforcements maximize stability at high speeds, delivering outstanding handling and stability during cornering. 

Over the years, NEXEN TIRE has consistently expanded its supply of original equipment (OE) tires to global automakers, and this latest partnership with a premium automaker further highlights its growing brand recognition in the industry. Since initiating OE business with global manufacturers in 2012, the company has rapidly broadened its partnerships, and now supplies tires to leading brands such as BMW Group.      

This achievement is due to NEXEN TIRE’s continuous investment in R&D, which has led to the development of superior products utilizing advanced technologies. Most recently, the company became the first in Korea’s tire industry to adopt a high dynamic driving simulator, enabling the development of next-generation virtual tires. NEXEN TIRE has further enhanced its manufacturing competitiveness by implementing an AI-based automated inspection system to increase precision in product quality control. The company is continuing to integrate AI and virtual reality (VR) technologies throughout product development and production and has plans to strengthen partnerships with global automakers. 

“By strengthening our R&D efforts and enhancing collaboration with global automakers,” said John Bosco (Hyeon Suk) Kim, CEO of NEXEN TIRE, “we will continue to deliver premium products to customers worldwide.”

For more information, please visit http://www.nexentire.com/international/.

About NEXEN TIRE

Established in 1942, NEXEN TIRE is a global tire manufacturer headquartered in South Korea. As one of the world’s fastest growing tire manufacturers, the company does business in approximately 150 countries around the world and owns four manufacturing plants, two in Korea (Yangsan and Changnyeong), one in Qingdao, China, and a fourth in Žatec, Czech Republic, that began operation in 2019. NEXEN TIRE produces tires for passenger cars, SUVs, and light trucks based on advanced technology and design excellence. As proof of their quality and technological excellence, the company’s OE tires are used by global premium car makers in various countries around the world. In 2014, NEXEN TIRE achieved a grand slam by winning the world’s top four design awards, the first tire maker in the world to do so.