|Título NEXEN TIRE places an advertisement at 4 England Premier League football stadiums||Date2014-09-03|
- The brand can be seen at the home stadiums of Everton FC, Tottenham Hotspur FC, Southampton FC and West Ham United during the 2014/2015 season
NEXEN TIRE will put advertisements at the football stadiums of four English Premier League clubs to enhance its marketing in England.
The English Premier League is one of the best, most-watched football leagues in the world and, with international footballers featuring prominently in it, the league is riding a wave of interest from global fans.
The advertising contract NEXEN TIRE has signed will see it advertise its brand on the LED signboards at the home stadiums of Everton FC, Tottenham Hotspur FC, Southampton FC and West Ham United during the 2014/2015 season, which runs from August 18, 2014 to May 24, 2015.
NEXEN TIRE, having its past experience of sponsorship agreement with VfL Wolfsburg and ongoing Eintracht Frankfurt, a German football club, has signaled its intent to expand its European marketing effort with the advertising deal it has signed with English Premier League clubs.
With this contract, NEXEN TIRE expects to enhance its brand awareness and sales growth not only in England, but across Europe.
Starting with the Fiat 500L last year, NEXEN TIRE has supplied OE tires to European vehicles, including the Volkswagen Polo, Skoda Octavia and Rapid, and the Seat Ibiza this year, as well as two models from Dacia, which is part of the Renault Group.